Water use
Water scarcity is a growing concern around the world, particularly in developing countries where much of our future growth is expected to come from.
Reducing our water use where it matters most
To grow our business sustainably we need to reduce the total amount of water used across our value chain, especially in water-scarce regions. In November 2010 we set a bold new target to halve the water associated with the consumer use of our products by 2020 as part of our Sustainable Living Plan.
Sustainable Living Plan targets
Halving the water associated with the consumer use of our products by 2020.
Our manufacturing performance
We have been consistently reducing water use in our manufacturing since 1995.
Water use in agriculture
Good water management is one of our 11 key sustainable farming practice indicators.
Working with others
Collaboration on water efficiency helps us develop our strategies.
